Bottom line: Many have wondered what the official starting point of the Attitude Era was, and Vince Russo, WWE’s head writer during that period, points to the debut of Goldust as the launching point.
He was an androgynous character that confused the hell out of wrestling fans in the mid-1990s. He wore a gold bodysuit, a platinum wig and had gold and black face paint.
Dustin Runnels, the wrestler who portrayed Goldust, admitted that the gimmick was uncomfortable to him at first, but he then decided to have fun with it, and it became one of the most memorable in wrestling history.